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Blog · August 1, 2026

How to sell gold in Montreal without getting ripped off

Selling gold jewellery can pay off handsomely — especially at today's prices — but the industry also has its share of unscrupulous buyers. Here are the five rules that protect you, whoever you choose to sell to.

1. Insist that everything happens in front of you

Weighing and purity testing must be done before your eyes, with professional instruments (certified scale, electronic tester). If a buyer takes your jewellery "to the back room," walk away. A serious buyer explains every step of the calculation: weight × purity × today's rate.

2. Check that the price is tied to the daily rate

The price of gold is public and changes daily. A transparent buyer displays the live rate and shows you how their offer flows from it. Beware of "package deals" or round numbers pulled out of thin air with no link to the market.

3. Refuse any pressure

"It's now or never," "the price drops tomorrow": pressure is the most reliable sign of a bad deal. An honest evaluation is free and without obligation — you must be able to leave with your items, at no cost, if the offer doesn't suit you.

4. Being asked for ID is normal (and reassuring)

In Quebec, buying precious metals is regulated: a legitimate buyer must verify your identity with government-issued ID. That's good news for you — a buyer who asks for nothing is probably operating outside the rules.

5. Compare at least two offers — and make them compete

Get a written offer, then show it to a second buyer. It's the simplest way to measure who really pays best. At On Achète Or we encourage exactly that: bring a competitor's written offer and we beat it — or you leave freely with your items.

In short

Transparency in front of you, prices tied to the daily rate, zero pressure, proper identification, and comparing offers. Follow these five rules and you'll sell at the best price, safely. For a first idea of what your items are worth, try our free calculator, then book your evaluation — free and confidential, by appointment.

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